安心して婚活ができるゼクシィ公式マッチングサービス「ゼクシィ縁結び」のサービスデザインおよびコミュニケーションツールの制作をPULPが担当しました。
“はじめての婚活”をトータルにサポートする取り組みを、UX・UI設計やビジュアル表現を通じて支援し、サービス理解の促進と利用意欲の向上につながるブランディング施策を実施しています。
PULP was responsible for the service design and communication tools for Zexy Enmusubi, an official matchmaking service by Zexy that enables users to approach marriage-oriented dating with confidence.
Through UX/UI design and visual communication, we supported a range of initiatives aimed at first-time users, helping them better understand the service and encouraging engagement through clear and approachable branding.
“はじめての婚活”をトータルにサポートする取り組みを、UX・UI設計やビジュアル表現を通じて支援し、サービス理解の促進と利用意欲の向上につながるブランディング施策を実施しています。
PULP was responsible for the service design and communication tools for Zexy Enmusubi, an official matchmaking service by Zexy that enables users to approach marriage-oriented dating with confidence.
Through UX/UI design and visual communication, we supported a range of initiatives aimed at first-time users, helping them better understand the service and encouraging engagement through clear and approachable branding.
Short Ver. (00:01:48)
Credits:
Web App:
Design Director / Designer: Hideki Owa (PULP)
Technical Directors / Engineers: teamLab & COOSY
Copywriters: Katsumi Kashiwagi & Sae Kuwata
Illustrator: Luis Mendo
Client Team: Yuichi Kaise, Marie Sakurai, Sae Kuwata & Yuki Ajiro
Film:
Planner / Director / Designer: Hideki Owa (PULP)
Producer: Takahiro Maeda (MONSTER)
Film Director / Editor: Yumiko Endo (PICT)
Casting Director: Mizuki Horiuchi (GOLD CAST)
Music Composer: Kenji Yoshida
Stylist: Mie Minagawa
Hair & Makeup Artist: Kinoko Kinoshita
Production Company: MONSTER
Client: Recruit Marketing Partners
April 2015
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